A full-day event celebrating the fun, adventurous and exciting side of marketing your business.
Join Niki Hutchison and Abi Sea and a whole host of phenomenal guest speakers as they lead you on a voyage of epic proportion
This year’s theme: Step-by-Step.
Featuring
* Live Talks * Interactive Sessions * Q&A Discussions * Networking * Prizes * Lunch * Drinks * Snacks!
Thursday 8th February 2024
YOTEL, Edinburgh EH2 4NA
Niki Hutchison
Marketing Whizz
Abi Sea
Launch Lifeline
What the heck is Adventures in Marketing?
Glad you asked! It’s a business event without the corporate blandness. A day to celebrate the bright, exciting and fun parts of marketing.
If you’re asking, “ does that side really exist? “
We’re answering … Yes, it does!
And our event Adventures in Marketing will prove it.
Listen, we know that running a business is hard work. And it doesn’t help when all around you are ‘experts and coaches’ telling you about new systems, processes, tools and ideas to add to your already bonkers-busy work day.
Suddenly, the work you’re doing feels more like hustle and graft.
You don’t remember signing up to ‘burn-out’ culture and yet here you are…
Adventures in Marketing has been designed to help you choose a different way through this rollercoaster business and marketing journey.
By the end of the day, you’ll leave all of this in the past:
Leaping from one shiny new object to the next, constantly hoping the next one will ‘fix’ your biz;
Spending thousands of £ on new courses and programmes you don’t finish;
Trusting nobody because you’re so fed up with being talked at by experts with no substance;
Reading more and more books, listening to more and more podcasts and still feeling stuck
And you’ll look forward to
Adding proven marketing and business tactics that help you reach your goals and feel great about the direction you’re heading
We’ve designed the day to help you identify goals, learn new skills and
have a clear plan of action straight away.
After this event, you’ll have the steps, strategies and skills to take your business to an exciting new phase.
Ah, marketing.
Full of hurdles, confusion, uncertainty and a constant flow of new things to figure out
It’s exhausting, isn’t it? And impossible to know what you should focus on to help you get the outcomes you crave.
Everybody says their way is the right way
So who’s really right? And what’s a complete waste of time?
No more second-guessing
We’ve gathered some of our favourite business mavericks, rebels and adventurers for this year’s Adventures in Marketing to help you cut back the uncertainty and overwhelm and figure out exactly what you want (and need) to achieve the outcomes you’re after.
They will share their expertise with you and break down the process step-by-step so you know exactly what to do first to implement it into your own marketing.
It’s part inspiration, part training. And it’s ALL going to be amazing
Our keynote speakers, session experts and otherwise excellent guests are here to share their knowledge so you can hack back the thorny bushes and open up new paths for your own business journey.
This is your adventure in marketing – you might arrive at our event feeling all kinds of confused about how to market your business, or what you should focus on next, but by the end, you’ll have a stack of new ideas and revived energy to set off at first light.
Excited to know more about Adventures in Marketing?
Check out the programme from our February 2023 event and buckle up because #AIM2024 promises to be even more of a wild and wonderful ride!
Niki Hutchison
An entrepreneur and marketing strategist who teaches passionate founders how to grow their audience and business without spending money on ads. Niki has grown two of her own businesses to six figures and has helped multiple clients scale to six and seven figures using her methods. Niki also founded The Enjoy Marketing Agency with her husband John, where they offer branding and content strategy and services for organisations and entrepreneurs including The UK Space Agency, Scottish Widows, Andrew and Pete and have won awards for global clients she’s not allowed to mention.
Meet your hosts:
Niki Hutchison & Abi Sea
Abi Sea
Also known as the launch lifeline, Abi brings best mate level support and energy to colourful and creative business owners who are navigating the stormy seas of launching. An avid believer in ‘real life’ vibes, she knows every one of us can step into our rightful place online; to launch offers and make sales - by being ourselves. She’s been helping clients have happy launches since 2020 and knows that the best way through the launch process is to bring your bestie along for the ride.
Introducing our 2024 speakers…
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Abi is a copywriter at heart with a head for launching. Properly passionate about helping creative business owners get out of their own way so they can launch new offers into the world - and make the world a better place. She has worked in the launch space since 2020, helping hundreds of women get to grips with messaging, launch planning and launch content so they can lay the foundations of a strong, happy and successful launch.
Through best-mate level support, backed up with over 25 years of marketing and comms experience, Abi is there to help big hearted online business owners reach their goals.
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Niki Hutchison is a multi award-winning Marketing Strategist with 20+ years of experience in some of the UK’s top marketing agencies. Niki has also built two business of her own from nothing but an idea to teams of employees and thousands of customers.
A champion of entrepreneurial women, Niki develops strategies that take you from feeling overwhelmed and overlooked to confident and fully booked. She does this either by teaching you how to use marketing more strategically via online courses and trainings or by taking on the marketing of your business for you via the agency she runs with her husband, Enjoy Marketing®.
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Following an ADHD diagnosis in 2020, Amanda set about redesigning her business and life to work with her brain… not against it. For her, that looked like selling her digital marketing agency - with millions in revenue - to create a flexible business model that worked for her. She now works with ADHD founders, visionaries, and leaders who are serious about creating a brain-first business which allows them to achieve their version of success, while still having the energy left to enjoy their life.
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Teresa is an international best-selling author, award-winning speaker, TEDx speaker, trainer, podcaster and business owner. She is an online business, marketing & mindset strategic coach who works with business owners from across the world, helping them to build a business and life they love.
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Elizabeth (Lizzy) Goddard is a multi-offer online business strategist, with a twist. A UK-based educator for entrepreneurs and $9 Offers Queen, her focus is to help business owners simplify their strategies for maximum success by breaking the traditional marketing rules and in the process, have fun!
Lizzy's bold, experiment-driven approach has helped her scale her own business to over $1 million annually, because she embraces the chaos of her brain and life. Her insights and expertise have earned her recognition from outlets like Forbes and CNBC, and she's a sought-after and engaging speaker. When she's not working, you can probably find Lizzy watching trashy TV and connecting with her community on Facebook. She lives outside Nottingham, UK with her wife and two young daughters.
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Osmaan is the Business Owner's Coach for established experts (coaches, consultants & service providers). A trusted partner in the corner of business owners over the last 16 years. As a Certified NLP Trainer & Master Coach, plus an Accredited Wealth Dynamics, he especially loves focusing on helping his clients overcome mindset blocks & embracing their personality & strengths … or as he likes to call it .. your Entrepreneurial Superpower!
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Lucy Werner is founder of HypeYourself.com, an education platform to help build your brand and get it out there.
Werner has taught hundreds of entrepreneurs through workshops, resources and courses for creative spaces like The Futur, Bayes Business School, Courier magazine and the University of Arts London. Werner has over 20 years of communications experience and has written two bestselling books, Hype Yourself and Brand Yourself.
She has been listed in Alt Marketing Power 100, The Dots Risings Stars and Start Up Magazine Female Founders to Watch.
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Since establishing a bookkeeping and accountancy practice in 2002, Jo has supported hundreds of entrepreneurs through the journey of creating and expanding their businesses. In 2016, she expanded into the online world and introduced the Financial Growth Academy, a specialised platform tailored exclusively for female entrepreneurs. Their core mission: driving profitability for long-term sustainability without sacrificing a life you love.
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May King Tsang has been a Speaker, Trainer + Strategist for over 20 years.
As a FOMO Creator (Fear of Missing Out), she’s hired to raise awareness about campaigns and help sell conference tickets by creating live posts across clients’ social media platforms.
Bridging the gap between social media and PR is May King’s speciality and she loves interviewing client event sponsors, speakers, attendees, and influencers too! P.S - May King is her first name, just in case you’re wondering.
Panellists
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Vanessa Kanbi is a renowned content creator, boasting an impressive following of over 200,000 people and generating over 30 million views on her YouTube channel. She is not only a social media sensation but also a prominent host on the BBC Sounds Podcast “Word Up!” and has made notable appearances on various BBC and ITV TV shows. Her influence in the world of social media has even led to her being featured in British Vogue. While her expertise in influencer marketing has propelled brands like Google, YouTube, and Universal Studios to new audiences.
Instagram
Youtube
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Laura Maginess is the multi-award-winning founder of the Glasglow Girls Club and The Glow Club (formerly known as GGC Business). Working with a vast array of women in business via her membership club, her experience provides her with an in-depth knowledge on building communities to increase brand value, to nurture client relationships to serve loyalty and to support business growth within her members.
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Lynette creates authentic, genuine and relatable Instagram Reels for business owners and brands. Her talent is to create a safe and fun space to let the magic happen so that business owners love the experience of creating content, of growing in confidence, and see the positive results that come from it. Lynette also plans and hosts networking events in Edinburgh.
Website
Socials: @lynettegray
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Exciting final panellist to be announced!
Tools for your back pack…
After a healthy dose of inspiration from our speakers, it’s time to gather your kit and get into the thick of things. Our expert sessions are loaded with practical tips, great ideas and all the lightbulbs you’ll ever need.
Choose the sessions that spark your interest and get ready to take-off!
Announcing our workshop hosts VERY soon, so keep your eyes peeped…
Setting the scene…
Adventures in Marketing takes place in one of Edinburgh’s coolest venues for our marketing voyage.
We’re setting up camp in the high-tech Imaginex room at YOTEL on Queen Street. There’s plenty of break-out space and ‘chill out’ areas for planning, mapping, learning and chatting.
It’s going to be fully interactive, fully immersive, fully inspiring and (thank)fully anything but corporate and boring.
You’re at the heart of this event
Adventures in Marketing is all about inspiring you. We want to push your knowledge and stretch your brain. We want you to have a damn good time in the process.
As well as our merry band of award-winning, funny and charming speakers and trainers - we’ve got mountains of fun and frivolities planned to keep you entertained.
We’re talking networking (the good kind), prizes, entertainment, random acts of kindness and so much more.
We’ll share the agenda very soon, but don’t dilly-dally. Early bird tickets are on sale and won’t be around for long.
Adventures in Marketing is the event for you if you’ve ever …..
Felt like there must be an easier way to make progress
Left an event feeling disappointed. Not this time!
Wished you could meet people like you, so that growing your business would feel more fun
Wondered how to achieve more…when you don’t know what you don’t know…and don’t know how to know it (wait, does that even make sense?!)
Craved more sociable networking opportunities with friends, new and old
Want good things to happen in your business, but have no idea where to begin